Shop.org: The Multichannel Consumer
This year’s Shop.org Annual Summit is officially underway in Dallas. One of the highlights of the first day was the opening keynote by Urban Outfitters CEO Glen Senk. Senk noted that today’s consumers...
View ArticleShop.org: Shopping via the iPad
Now that the dust has settled after returning from a great Shop.org Annual Summit in Dallas, I wanted to share some of my “take-aways” and lessons learned from the show. Last week, I reported to you on...
View ArticleIn-Store or Online, I Just Want to Use My Coupon!
As a shopper extraordinaire, I pride myself on being able to find the best deal on most any item I choose. As part of my savings strategy, I sign up for any and every coupon program I come across. I...
View ArticleThe Timing of a Social Media Sales Message
After a two year hiatus from Knotice, I recently found the error in my ways and decided to make a repeat appearance on the Knotice stage. With my career shifting, I made a quick update to my LinkedIn...
View ArticleGet Personal with these 5 Personalization Tips
In today’s ever changing digital world, making a customer feel special and as if you really know who they are is increasingly more important. As a connected consumer, there is nothing worse than...
View ArticlePhone or Phablet?
Let’s face it, getting a new phone is both an exciting and scary time thanks to technology growing at such a rapid pace. For me picking the right phone to fit my life just might be a harder decision...
View ArticleConfessions of a Phablet Owner
After spending many years being a loyal iPhone user, I have become an official traitor. I am now a proud owner of a Phablet and I hate to say it, but I think I am in love (sorry Apple, I still like my...
View ArticleFacebook Home – A User’s Review
I was extremely excited the day Mark Zuckerberg made the announcement about Facebook Home. At first glance it seemed like a unique experience that would help to transform the way I interacted with...
View ArticleHow Emails Render on a Phablet
I love almost everything about my phablet. It is my new addiction and I love it almost as much as I love shopping. My love of shopping is heightened when it is combined with my love of email. Hearing...
View ArticleA Tale of Customer Data Use Gone Wrong
I recently booked a trip using one of the major travel sites. I was very excited and already packing my bags until I noticed one minor flaw in my confirmation email: I didn’t have hotel confirmation...
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